A Shopify rug store combining hand-knotted heritage styles, size-led discovery and North American delivery.
Product discovery is organised around practical room-planning needs. Customers can browse small, medium, large and runner formats or move through detailed size bands ranging from compact accent rugs to substantial room-scale pieces. The homepage reinforces this journey with size-led category cards, a prominent sale message and a substantial new-arrivals presentation.
Individual listings communicate dimensions, construction, wool material, intended room use and sale availability. Customer testimonials add social proof, while the service layer highlights shipping support for Canada and the United States, customer assistance and a fourteen-day return window. Newsletter capture, policies, size guidance, cart and checkout complete the commerce experience. The result is a catalogue-rich Shopify store shaped around rug scale, heritage pattern and confident cross-border purchasing.
Selected digital work
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